Picasso’s Painting Bought By 25,000 Online Buyers

Geneva modern art museum Mamco exhibits for the first time "participative" Picasso's painting, "the Mousquetaire Buste", bought by 25,000 online buyers.

This is the first time an important artwork of modern art is bought by a digital community.

The painting was sold in 48 hours by the online seller.

According to the founder of the participatory website qoqa.ch, Pascal Meyer, the original idea was to make art accessible to more people.